A snapper Popper Rig is designed to catch small bluefinsh, and is especially popular in the North East USA. This lure features a tube dressing which is designed to mimic a small fish. The goal is to draw attention to the lure as you 'pop' the float against the water. As the lure moves up and down beneath the float, bluefish hear the popping and istinctively think other bluefish are feeding and will come in to feed. The tubing that surrounds the lure it self is designed to withstand the assault that a bluefish gives. Tip: Snapper popper in a school of bluefish.